WHAT WE DO
WHAT WE DO 1
The US$300 billion Korean consumer market is driven by the vast US$100 billion online commerce segment, which is growing 20% every year. Understanding Korean consumer's mobile and social media landscape is critical to successfully tap into Korea.
With expertise and experience, we believe the key to success is the convergence of a strong product and customer journey. It is key for a product to be anchored by a powerful brand, price point, design, and operations to facilitate an optimal customer experience.
WHAT WE DO 2
Digital Presence Management
A handful of major online platforms drive customer perception in Korea: Naver, Instagram, Youtube, Coupang, Gmarket, etc. Brand credibility depends on the presence, position, content quality, search results and customer feedback within these platforms.
We solidify your online presence in Korea with a deep understanding and access into every major online platform.
WHAT WE DO 3
Social Network Curation and Uplift
The mobile & social network service penetration rate in Korea is 91%, the highest in the world. Beatrend works with top-class social network influencers and online marketing professionals to generate raise brand awareness.
WHAT WE DO 4
After product planning and establishing a strong online presence, our sales experts directly market and distribute your brand to customers. We target key online commerce channels including social network platforms, home shopping channels, and offline stores.
WHAT WE DO 5
Monitoring & Feedback
Consumer feedback and self-generated awareness are key to long-term brand presence in Korea market. We monitor, engage and manage consumer responses and provide feedback to our customers in order to enhance product value and curate follow-up sales.